Dheeraj Sharama, Jagdish Sheth, & Banwari Mittal. (2015). Consumer Behaviour: A mangerial Perspective. Cengage Learning.
Citação norma ChicagoDheeraj Sharama, Jagdish Sheth, and Banwari Mittal. Consumer Behaviour: A Mangerial Perspective. New Delhi: Cengage Learning, 2015.
Citação norma MLADheeraj Sharama, et al. Consumer Behaviour: A Mangerial Perspective. Cengage Learning, 2015.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.