APA Edition Citation

Winston, W. L. (2014). Marketing analytics: Data-driven techniques with microsoft excel. Wiley.

Chicago Edition Citation

Winston, Wayne L. Marketing Analytics: Data-driven Techniques with Microsoft Excel. New Delhi: Wiley, 2014.

MLA Edition Citation

Winston, Wayne L. Marketing Analytics: Data-driven Techniques with Microsoft Excel. Wiley, 2014.

Warning: These citations may not always be 100% accurate.