APA Edition Citation

Silver, L., Stevens, R., Wrenn, B., & Loudon, D. (2013). Essentials of marketing research (3rd.). Routledge.

Chicago Edition Citation

Silver, Lawrence, Robert Stevens, Bruce Wrenn, and David Loudon. Essentials of Marketing Research. 3rd. New York: Routledge, 2013.

MLA Edition Citation

Silver, Lawrence, et al. Essentials of Marketing Research. 3rd. Routledge, 2013.