Integrated marketing communication in advertising and promotion

Podobné jednotky

• Integrated Marketing Communication in Advertising and Promotion
  Autor: Terence A Shimp
  Vydáno: (2012)
• Advertising, promotion, and other aspects of integrated marketing communications /
  Autor: Shimp, Terence A.
  Vydáno: (2013)
• Integrated advertising promotion and marketing communications
  Autor: Baack, Donald
  Vydáno: (2007)
• Promotion management and marketing communications
  Autor: Shimp, Terence A.
  Vydáno: (1986)
• Integrated marketing communication in advertising and promotion/
  Autor: Shimp,Terence A.
  Vydáno: (2010)