APA Edition Citation

Mittal, A. Advertising and Sales Promotion: (Integrated Marketing Communication). Wisdom Publications.

Chicago Edition Citation

Mittal, Arun. Advertising and Sales Promotion: (Integrated Marketing Communication). Delhi: Wisdom Publications.

MLA Edition Citation

Mittal, Arun. Advertising and Sales Promotion: (Integrated Marketing Communication). Wisdom Publications.

Warning: These citations may not always be 100% accurate.