Cita APA

West, D., Ford,John, & Ibrahim,Essam. (2010). Strategic Marketing (2nd ed.). Oxford University Press.

Chicago Edition Citation

West, Douglas, Ford,John, i Ibrahim,Essam. Strategic Marketing. 2nd ed. Oxford: Oxford University Press, 2010.

Cita MLA

West, Douglas, et al. Strategic Marketing. 2nd ed. Oxford University Press, 2010.