Ramaswamy V S. & Namakumari,S. (2009). Marketing management. Macmillan.
Chicago Edition CitationRamaswamy V S. and Namakumari,S. Marketing Management. Delhi: Macmillan, 2009.
MLA Edition CitationRamaswamy V S. and Namakumari,S. Marketing Management. Macmillan, 2009.
Warning: These citations may not always be 100% accurate.