Strategic brand management: a process of growing and strengthening brands /

類似資料

• STRATEGIC BRAND MANAGEMENT PROCESS OF GROWING AND STRENGTHENING BRANDS
  著者:: BHATIA MUKESH
  出版事項: (2012)
• Brand Vision to Brand Evalution; Strategic Process of Growing and Strengthening brands
  著者:: Chernatony,Leslie de
  出版事項: (2009)
• Strategic brand management/
  著者:: Martin, Brice
  出版事項: (2019)
• Strategic brand management: building measures and managing brand equity /
  著者:: Keller, Kevin Lane
  出版事項: (2011)
• New strategic brand management /
  著者:: Kapferer, Jean-Noel .
  出版事項: (2006)