Mukesh Bhatia, . . .. (2013). Strategic brand management: A process of growing and strengthening brands. Regel Publications.
Chicago Edition CitationMukesh Bhatia,. Strategic Brand Management: A Process of Growing and Strengthening Brands. New Delhi: Regel Publications, 2013.
MLA Edition CitationMukesh Bhatia,. Strategic Brand Management: A Process of Growing and Strengthening Brands. Regel Publications, 2013.
Warning: These citations may not always be 100% accurate.