APA Edition Citation

Lantos, G. P. . .. (2011). Consumer behaviour in action: Real-life applications for marketing managers. Yesdee Publishing.

Chicago Edition Citation

Lantos, Geoffrey P. Consumer Behaviour in Action: Real-life Applications for Marketing Managers. Chennai: Yesdee Publishing, 2011.

MLA Edition Citation

Lantos, Geoffrey P. Consumer Behaviour in Action: Real-life Applications for Marketing Managers. Yesdee Publishing, 2011.

Warning: These citations may not always be 100% accurate.