Become the brand of choice /

Antzeko izenburuak

• Become the brand of choice
  nork: Hartman, Jason
  Argitaratua: (2007)
• How Brand become icons
  nork: Holt, Douglas B
  Argitaratua: (2003)
• How brands become icons the principles of cultural branding
  nork: Holt, Douglas B.
  Argitaratua: (2004)
• Brands and branding
  nork: Clifton, Rita ; Simmons, John
  Argitaratua: (2009)
• Brands and branding
  nork: Clifton, Rita ; Simmons, John
  Argitaratua: (2006)