APA引文

Mullin, R. . .., & Cummins, J. . .. (2010). Sales promotion: How to create, implement & integrate campaigns that really work (4.). Kogan Page.

Chicago Edition Citation

Mullin, Roddy ., and Julian Cummins. Sales Promotion: How to Create, Implement & Integrate Campaigns That Really Work. 4. London: Kogan Page, 2010.

MLA引文

Mullin, Roddy ., and Julian Cummins. Sales Promotion: How to Create, Implement & Integrate Campaigns That Really Work. 4. Kogan Page, 2010.