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Marketing strategy and competitive positioning /

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Bibliografski detalji
Glavni autor:	Hooley, Graham J .
Daljnji autori:	Piercy,Nigel F., Nicoulaud,Brigitte
Format:	Printed Book
Izdano:	Delhi : Pearson Education Asia , 2010.
Izdanje:	4 /
Teme:	Marketing management

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