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Marketing strategy and competitive positioning /
| Autor principal: | |
|---|---|
| Altres autors: | , |
| Format: | Printed Book |
| Publicat: |
Delhi :
Pearson Education Asia ,
2010.
|
| Edició: | 4 / |
| Matèries: |
| LEADER | 00570cam a2200181ua 4500 | ||
|---|---|---|---|
| 020 | |a 978-81-317-2799-7 | ||
| 082 | 1 | 4 | |a 658.8 |b HOO-M |
| 100 | 1 | |a Hooley, Graham J . | |
| 245 | 1 | 0 | |a Marketing strategy and competitive positioning / |
| 250 | |a 4 / | ||
| 260 | |a Delhi : |b Pearson Education Asia , |c 2010. | ||
| 300 | |a 612p. ; | ||
| 650 | 0 | |a Marketing management | |
| 700 | |a Piercy,Nigel F. | ||
| 700 | |a Nicoulaud,Brigitte. | ||
| 942 | |c BK | ||
| 999 | |c 41261 |d 41261 | ||
| 952 | |0 0 |1 0 |4 0 |6 658_800000000000000_HOOM |7 0 |9 52970 |a KU |b KU |d 2015-07-05 |l 0 |o 658.8 HOO-M |p MB04786 |r 2015-07-05 |y BK | ||