APA Edition Citation

Hooley, G. J. . .., Piercy,Nigel F, & Nicoulaud,Brigitte. (2010). Marketing strategy and competitive positioning (4.). Pearson Education Asia.

Chicago Edition Citation

Hooley, Graham J ., Piercy,Nigel F, and Nicoulaud,Brigitte. Marketing Strategy and Competitive Positioning. 4. Delhi: Pearson Education Asia, 2010.

MLA Edition Citation

Hooley, Graham J ., et al. Marketing Strategy and Competitive Positioning. 4. Pearson Education Asia, 2010.