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Business market management (B2B): understanding,creatig and delivering value /

書目詳細資料
主要作者:	Anderson, James C
其他作者:	Narus,James A., Das Narayanadas, Seshadri,D V R.
格式:	Printed Book
出版:	Delhi : Pearson Education Asia , 2011.
版:	3rd ed.;
主題:	Marketing management

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