Business market management (B2B): understanding,creatig and delivering value /

Bibliographic Details
Main Author: Anderson, James C
Other Authors: Narus,James A., Das Narayanadas, Seshadri,D V R.
Format: Printed Book
Published: Delhi : Pearson Education Asia , 2011.
Edition:3rd ed.;
Subjects:
Marketing management
Description
Physical Description:462p ;
ISBN:9788131731635

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