APA Edition Citation

Clow, K., & Kurtz,David L. (2003). Services marketing: Operation, management and strategy (2nd ed.). Biztantra.

Chicago Edition Citation

Clow, Kenneth, and Kurtz,David L. Services Marketing: Operation, Management and Strategy. 2nd ed. New Delhi: Biztantra, 2003.

MLA Edition Citation

Clow, Kenneth, and Kurtz,David L. Services Marketing: Operation, Management and Strategy. 2nd ed. Biztantra, 2003.

Warning: These citations may not always be 100% accurate.