Winer, R. S. (2009). Marketing management (3rd ed.). Pearson Education Asia.
Chicago Edition CitationWiner, Russel S. Marketing Management. 3rd ed. Delhi: Pearson Education Asia, 2009.
MLA Edition CitationWiner, Russel S. Marketing Management. 3rd ed. Pearson Education Asia, 2009.
Warning: These citations may not always be 100% accurate.