Smith, B. D. . .. (2005). Making marketing happen: How great companies make strategic marketing planning work for them. Elsevier.
Chicago-tyylinen lähdeviittausSmith, Brian D. Making Marketing Happen: How Great Companies Make Strategic Marketing Planning Work for Them. New Delhi: Elsevier, 2005.
MLA-viiteSmith, Brian D. Making Marketing Happen: How Great Companies Make Strategic Marketing Planning Work for Them. Elsevier, 2005.
Varoitus: Nämä viitteet eivät aina ole täysin luotettavia.