APA Edition Citation

Mathur, U. C. . .. (2007). Product and brand management (1.). Excel books.

Chicago Edition Citation

Mathur, U C. Product and Brand Management. 1. New Delhi: Excel books, 2007.

MLA Edition Citation

Mathur, U C. Product and Brand Management. 1. Excel books, 2007.

Warning: These citations may not always be 100% accurate.