APA Edition Citation

Prasad, B. V. S. ,., & Kalai Selvan, N. (2007). Customer-centric business model: An introduction. ICFAI University Press.

Chicago Edition Citation

Prasad, B V S ,Ed, and N. Kalai Selvan. Customer-centric Business Model: An Introduction. Hyderabad: ICFAI University Press, 2007.

MLA Edition Citation

Prasad, B V S ,Ed, and N. Kalai Selvan. Customer-centric Business Model: An Introduction. ICFAI University Press, 2007.