Services marketing /

Antzeko izenburuak

• Services marketing
  nork: Kurtz, David L.
  Argitaratua: (1998)
• Services marketing
  nork: Kurtz, David L.
  Argitaratua: (1998)
• Services Marketing
  nork: Kurtz, David L. and Clw Kenneth E.
• Services marketing, 2e
  nork: Clow, Kenneth E; Kurtz, David L
  Argitaratua: (2003)
• Services marketing: Operation, management and strategy
  nork: Clow, Kenneth E and Kurtz, David L
  Argitaratua: (2009)