APA Edition Citation

Stevens, R. E., Loudon,David L, Wrenn,Bruce, & Warren,William F. (2000). Marketing planning guide. Jaico Publishing House.

Chicago Edition Citation

Stevens, Robert E., Loudon,David L, Wrenn,Bruce, and Warren,William F. Marketing Planning Guide. Mumbai: Jaico Publishing House, 2000.

MLA Edition Citation

Stevens, Robert E., et al. Marketing Planning Guide. Jaico Publishing House, 2000.

Warning: These citations may not always be 100% accurate.