Hawkins, D. I. . .. (2005). Consumer behavior: Building marketing strategy (8th ed.). Tata Mc Graw Hill.
Chicago Edition CitationHawkins, Del I. Consumer Behavior: Building Marketing Strategy. 8th ed. New Delhi: Tata Mc Graw Hill, 2005.
MLA Edition CitationHawkins, Del I. Consumer Behavior: Building Marketing Strategy. 8th ed. Tata Mc Graw Hill, 2005.
Warning: These citations may not always be 100% accurate.