Schultz, d. E. . .., & Barnes, B. E. . .. Strategic brand communication campaigns (5th.). NTC business books.
Chicago Edition CitationSchultz, don E ., and Beth E. Barnes. Strategic Brand Communication Campaigns. 5th. USA: NTC business books.
MLA Edition CitationSchultz, don E ., and Beth E. Barnes. Strategic Brand Communication Campaigns. 5th. NTC business books.
Warning: These citations may not always be 100% accurate.