APA Edition Citation

Czinkota, M. R. . .., & Kotabe,Masaaki. (2000). Marketing management (2nd ed.). Thomson Learning.

Chicago Edition Citation

Czinkota, Michael R ., and Kotabe,Masaaki. Marketing Management. 2nd ed. Canada: Thomson Learning, 2000.

MLA Edition Citation

Czinkota, Michael R ., and Kotabe,Masaaki. Marketing Management. 2nd ed. Thomson Learning, 2000.

Warning: These citations may not always be 100% accurate.