Jagdeep Kapoor. (2000). Brand shaastras: Nine successful brand strategies to build winning brands. Response Books.
Citação norma ChicagoJagdeep Kapoor. Brand Shaastras: Nine Successful Brand Strategies to Build Winning Brands. New Delhi: Response Books, 2000.
Citação norma MLAJagdeep Kapoor. Brand Shaastras: Nine Successful Brand Strategies to Build Winning Brands. Response Books, 2000.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.