APA Edition Citation

Walker, O. C. . .. (2000). Marketing strategy: Planning and implementation. Tata Mc Graw Hill.

Chicago Edition Citation

Walker, Orville C. Marketing Strategy: Planning and Implementation. New Delhi: Tata Mc Graw Hill, 2000.

MLA Edition Citation

Walker, Orville C. Marketing Strategy: Planning and Implementation. Tata Mc Graw Hill, 2000.

Warning: These citations may not always be 100% accurate.