Linneman , R. E. . .., & Stanton,John L. (2004). Marketing planning in a total quality envronment. Jaico Publishing House.
Chicago Edition CitationLinneman , Robert E ., and Stanton,John L. Marketing Planning in a Total Quality Envronment. Mumbai: Jaico Publishing House, 2004.
MLA Edition CitationLinneman , Robert E ., and Stanton,John L. Marketing Planning in a Total Quality Envronment. Jaico Publishing House, 2004.
Warning: These citations may not always be 100% accurate.