Pride, W. M. . .., & Ferrell,O C. (2002). Maketing: Concepts and strategies (10th ed.). All india.
Chicago Edition CitationPride, William M ., and Ferrell,O C. Maketing: Concepts and Strategies. 10th ed. New delhi: All india, 2002.
MLA Edition CitationPride, William M ., and Ferrell,O C. Maketing: Concepts and Strategies. 10th ed. All india, 2002.
Warning: These citations may not always be 100% accurate.