Zikmund, W. G. . .., & Amico, M. d. . .. (2001). Marketing: Creating and keeping customers in an e-commerce world (7th.). Thomson learning.
Chicago Edition CitationZikmund, William G ., and Michael d. Amico. Marketing: Creating and Keeping Customers in an E-commerce World. 7th. Canada: Thomson learning, 2001.
MLA Edition CitationZikmund, William G ., and Michael d. Amico. Marketing: Creating and Keeping Customers in an E-commerce World. 7th. Thomson learning, 2001.
Warning: These citations may not always be 100% accurate.