APA Edition Citation

Luck, D. J. . .., & Rubin, R. s. . .. (1999). Marketing research. Prentice Hall.

Chicago Edition Citation

Luck, David J ., and Ronald s. Rubin. Marketing Research. New Delhi: Prentice Hall, 1999.

MLA Edition Citation

Luck, David J ., and Ronald s. Rubin. Marketing Research. Prentice Hall, 1999.

Warning: These citations may not always be 100% accurate.