APA Edition Citation

Pride, W. M. . .., & Ferrell,O C. (1985). Marketing (10th ed.). All India Publishers & Distributors.

Chicago Edition Citation

Pride, William M ., and Ferrell,O C. Marketing. 10th ed. Chennai: All India Publishers & Distributors, 1985.

MLA Edition Citation

Pride, William M ., and Ferrell,O C. Marketing. 10th ed. All India Publishers & Distributors, 1985.

Warning: These citations may not always be 100% accurate.