APA Edition Citation

Aaker, D. . A. . .. (1998). Strategic market management (6th ed.). John Wiley.

Chicago Edition Citation

Aaker, David A. Strategic Market Management. 6th ed. London: John Wiley, 1998.

MLA Edition Citation

Aaker, David A. Strategic Market Management. 6th ed. John Wiley, 1998.

Warning: These citations may not always be 100% accurate.