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Essentials of services marketing : concepts, strategies and cases /

Sonraí Bibleagrafaíochta
Príomhúdar:	Hoffman, K Douglas .
Údair Eile:	Bateson, John E G .
Formáid:	Printed Book
Foilsithe:	Singapore : Thomson , 2002.
Eagrán:	2nd ed.;
Ábhair:	Marketing management

Míreanna Comhchosúla

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