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|a Hoffman, K Douglas .
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| 245 |
1 |
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|a Essentials of services marketing : concepts, strategies and cases /
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| 250 |
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|a 2nd ed.;
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| 260 |
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|a Singapore :
|b Thomson ,
|c 2002.
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| 300 |
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|a 568p ;
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| 650 |
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|a Marketing management
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| 700 |
1 |
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|a Bateson, John E G .
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| 942 |
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|c BK
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