New product strategy and management /

Antzeko izenburuak

• Product strategy and management /
  nork: Baker, Michael J.
  Argitaratua: (2003)
• New products new profits
  nork: Marting, E.
  Argitaratua: (1964)
• New products management
  nork: Crawford, C. Merle
  Argitaratua: (1994)
• Marketing strategies and new challenges
  Argitaratua: (1999)
• Product/service strategy
  nork: Hise, Richard T.
  Argitaratua: (1977)