Clifton, R. . .., & Simmons,John. (2002). Brands and branding. Viva Books.
Chicago Edition CitationClifton, Rita ., and Simmons,John. Brands and Branding. Chennai: Viva Books, 2002.
MLA Edition CitationClifton, Rita ., and Simmons,John. Brands and Branding. Viva Books, 2002.
Warning: These citations may not always be 100% accurate.