Cita APA

Cooper, D. R. . .., & Schindler,Pamela S. (2006). Marketing research: Conceptsand cases. Mc Graw Hill.

Citación estilo Chicago

Cooper, Donald R ., y Schindler,Pamela S. Marketing Research: Conceptsand Cases. Boston: Mc Graw Hill, 2006.

Cita MLA

Cooper, Donald R ., y Schindler,Pamela S. Marketing Research: Conceptsand Cases. Mc Graw Hill, 2006.