Performance driven CRM /

Míreanna Comhchosúla

• Performance driven CRM: How to make your customer relationship management vision a reality
  le: Brown, Stanley A and Gulycz, Moosha
  Foilsithe: (2006)
• CRM case studies
  Foilsithe: (2006)
• CRM : the foundation of contemporary marketing strategy /
  le: Baran, Roger J.
  Foilsithe: (2013)
• customer relationship management (CRM)
  le: Singh, P.P
  Foilsithe: (2009)
• The CRM handbook a business guide to cutsomer relationship management
  le: Dyche, Jill
  Foilsithe: (2004)