Performance driven CRM /

Antzeko izenburuak

• Performance driven CRM: How to make your customer relationship management vision a reality
  nork: Brown, Stanley A and Gulycz, Moosha
  Argitaratua: (2006)
• CRM case studies
  Argitaratua: (2006)
• CRM : the foundation of contemporary marketing strategy /
  nork: Baran, Roger J.
  Argitaratua: (2013)
• customer relationship management (CRM)
  nork: Singh, P.P
  Argitaratua: (2009)
• The CRM handbook a business guide to cutsomer relationship management
  nork: Dyche, Jill
  Argitaratua: (2004)