Parasuraman, A. . .., Dhruv Grewal, & Krishnan,R. (2006). Marketing research. Biztantra.
Chicago Edition CitationParasuraman, A ., Dhruv Grewal, and Krishnan,R. Marketing Research. New Delhi: Biztantra, 2006.
MLA Edition CitationParasuraman, A ., et al. Marketing Research. Biztantra, 2006.
Warning: These citations may not always be 100% accurate.