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Visual persuation: the role of images in advertising
| 主要作者: | |
|---|---|
| 格式: | Printed Book |
| 出版: |
California
Sage Publication
1997
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| 主題: |
| LEADER | 00519cam a2200157ua 4500 | ||
|---|---|---|---|
| 020 | |a 0-8039-7246-6 | ||
| 082 | |a 659.104 2 |b MES/ V | ||
| 100 | 0 | |a Messaris, Paul | |
| 245 | 1 | 0 | |a Visual persuation: the role of images in advertising |
| 260 | |a California |b Sage Publication |c 1997 | ||
| 300 | |a xxii, 297p. | ||
| 650 | |a Management | ||
| 650 | 0 | |a Advertisment management | |
| 942 | |c BK | ||
| 999 | |c 9000 |d 9000 | ||
| 952 | |0 0 |1 0 |4 0 |6 659_104000000000000_2_MES_V |7 0 |9 9389 |a KUCL |b KUCL |d 2014-05-23 |l 0 |o 659.104 2 MES/ V |p 02323 |r 2014-05-23 |y BK | ||