APA Edition Citation

Boyd,Harper W.Jr, Westwall, R., & Stasch,Stanley F. (2014). Marketing Research: Text and Cases. AITBS.

Chicago Edition Citation

Boyd,Harper W.Jr, Ralph Westwall, and Stasch,Stanley F. Marketing Research: Text and Cases. New Delhi: AITBS, 2014.

MLA Edition Citation

Boyd,Harper W.Jr, et al. Marketing Research: Text and Cases. AITBS, 2014.

Warning: These citations may not always be 100% accurate.