APA Edition Citation

Kotler, P., & Keller, K. L. (2016). A framework for marketing management (Sixth edition.). Pearson India.

Chicago Edition Citation

Kotler, Philip, and Kevin Lane Keller. A Framework for Marketing Management. Sixth edition. Chennai: Pearson India, 2016.

MLA Edition Citation

Kotler, Philip, and Kevin Lane Keller. A Framework for Marketing Management. Sixth edition. Pearson India, 2016.