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Effective crisis communication : moving from crisis to opportunity

Bibliographic Details
Main Author: Ulmer, Robert R.
Other Authors: Sellnow, Timothy L., Seeger, Matthew W.
Format: Printed Book
Published: New Delhi Sage 2015
Edition:3 edition.
Subjects:
Description
Item Description:Today's most respected crisis/risk communication scholars provide the latest theory, practice, and innovative approaches for handling crisis. This acclaimed book presents the discourse of renewal as a theory to manage crises effectively. The book provides 15 in-depth case studies that highlight successes and failures in dealing with core issues of crisis leadership, managing uncertainty, communicating effectively, understanding risk, promoting communication ethics, enabling organizational learning, and producing renewing responses to crisis. Unlike other crisis communication texts, this book answers the question, "What now?" and explains how organizations can and should emerge from crisis.
Physical Description:xvii, 250 pages ;
ISBN:9781452257518