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| LEADER |
01031nam a22001697a 4500 |
| 020 |
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|a 9781483377568
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| 082 |
|
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|a 302.230 72
|b BER/M
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| 100 |
|
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|a Berger, Arthur Asa
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| 245 |
|
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|a Media and communication research methods : an introduction to qualitative and quantitative approaches
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| 260 |
|
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|a New Delhi
|b Sage
|c 2016
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| 300 |
|
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|a 415p.
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| 500 |
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|a Arthur Asa Berger employs his signature style—a practical focus, the use of numerous examples, a step-by-step approach, and humor—to update and enhance this bestselling introductory text. Combining discussions of qualitative and quantitative research methods with a clear and engaging writing style, the book is ideal for beginning research students at both the graduate and undergraduate level.
|
| 650 |
|
|
|a Media-Research methods
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| 650 |
|
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|a Commuication-Research methods
|
| 942 |
|
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|c BK
|
| 999 |
|
|
|c 43485
|d 43485
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 302_230000000000000_72_BERM
|7 0
|8 Stack
|9 47431
|a KUCL
|b KUCL
|c Stack
|d 2017-03-31
|g 76.00
|l 3
|m 1
|o 302.230 72 BER/M
|p 44341
|r 2019-01-17
|s 2018-12-03
|w 2017-03-31
|y BK
|