Applying the branding iron

Antzeko izenburuak

• Brand strategy
  nork: Murphy, John M.
  Argitaratua: (1990)
• Building brands, building meaning : a guide to increasing the financial value of brands through positive meaning
  nork: Kartikeya Kompella
  Argitaratua: (2006)
• Building brands, building meaning;a guide to increasing the financial value of brands through building positive meaning
  nork: Kompella,Kartikeya
  Argitaratua: (2006)
• Halsbury's Laws of England Vol 48 - Trade Marks and Trade Names, Trusts
  nork: Lord Mackay of Clashfern
  Argitaratua: (2007)
• Trade marks and brands an interdisplinary critique
  Argitaratua: (2008)