Linoff, G. S., & Berry, M. J. (2013). Data mining technique: For marketing, sales and customer relationship management (3rd.). Wiley India.
Chicago Edition CitationLinoff, Gordon S., and Michael J. Berry. Data Mining Technique: For Marketing, Sales and Customer Relationship Management. 3rd. New Delhi: Wiley India, 2013.
MLA Edition CitationLinoff, Gordon S., and Michael J. Berry. Data Mining Technique: For Marketing, Sales and Customer Relationship Management. 3rd. Wiley India, 2013.
Warning: These citations may not always be 100% accurate.